It’s time to have ‘the talk’ with your kids – the money talk.

The birds and the bees. The truth about Santa. Even the admission that you have no clue what purpose learning algebra serves. These are all sweaty-palmed ”talks” that all parents inevitably have with their kids – sobs, eye-rolls and a …

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A New Generation of Savers

When ING DIRECT launched in 2000, our goal was to help Americans save their money. Eleven years later, we’re still marching forward, motivated by that same goal.  But we’ve tasked ourselves with another challenge, too: What if we could raise …

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Get the most college bang for your buck.

My daughter is going to Harvard. At least, this is what she casually informed me and my husband after we reviewed her glowing 1st grade report card. The girl got straight A’s in handwriting, the proper usage of contractions and …

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How soon is too soon when it comes to kids and money?

The other day my husband and I got in a major disagreement…over a pair of sneakers. These weren’t just any old sneakers. They were $69 kicks—in a size 1. As in, sized to fit a 7-year-old girl. The argument went …

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Parenting: The fine art of teaching money management.

US News & World Report recently ran a great article about an oft-overlooked and critically important parenting task: Teaching money management skills. In it, they cite an ING DIRECT survey that revealed that fewer than 30% of parents label themselves …

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No pixie dust for student debt.

Sorry, new grads, we hate to break it to you, but: There is no Magic Student Loan Fairy. Washington Post columnist Michelle Singletary wrote a helpful (if also fantasy-crushing) piece last week that addresses the impending reality of student debt. …

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Opening the door for kids to save.

There’s a surge in products and tools designed to get kids active in saving. We think this is a very good thing. What would America look like if every child had a savings account, and experienced firsthand the power of …

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Savers: The Next Generations.

Saving is as valuable a lesson as anything else we learned in grade school: Be kind. Work hard. Don’t chew with your mouth open. Save. We think it’s important for kids to experience for themselves the fun of saving—that’s why …

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